Google Business Profile management that gets every field right, then keeps it right
A free field-by-field read of your profile beside the ones that outrank you, and the first changes to make.
- Category, services list and description set to match the searches that pay
- Holiday hours entered ahead of the holiday, and edits nobody on your side made caught and reversed
- Photos of your real premises and work, and posts that link to the matching page on your site
- An honest evaluation, with no obligation to hire us
- You own every account, domain, profile and CRM
- One team since 2015, nothing subcontracted
- 4,700+ businesses served
For businesses customers find on Google Maps. Agencies run the same profile work under their own brand: see the partner model.
Google matches a search to what your profile says, field by field.
For a lot of customers, your profile is the whole first impression: the stars, the hours, the photos and a Call button, with your website one tap further away.
When someone searches for a service, Google looks for profiles whose categories, services and description fit it, then weighs how close each business is and how well known it is. A profile with the wrong primary category, an empty services list or hours that are wrong on a holiday loses that match before the reviews are even counted. So the work is every field correct, and kept correct as the business changes.
What we set up, and what we keep doing every month.
Categories and services
A primary category chosen for the searches that bring you paying work, secondary categories only where they are true, and every service you offer listed under the name customers use for it.
Name, address and hours
Your real business name with no keywords added, the address or service area set the way Google requires for your kind of business, and holiday hours entered before the holiday rather than after a customer finds the door locked.
Photos & media
Photos of the actual premises, the team and finished work, added through the year, with the logo and cover photo chosen on purpose instead of left to chance.
Regular posts
Posts about recent jobs, offers, events and seasonal changes, each linking to the matching page on your site with a tagged link, so visits from the profile show up separately in your analytics.
Review replies
A reply to every review in your voice, including the critical ones, where a calm and specific answer does the most for the next person reading. Getting more reviews is its own job, covered on review management.
Monitoring & protection
Anyone can suggest an edit to a profile, and Google sometimes applies its own. We check for changes nobody on your side made, reverse the wrong ones, and keep clear of what gets profiles suspended: keyword-stuffed names, virtual office addresses and duplicate listings. If yours is already suspended, how to fix a suspended Business Profile walks through the appeal.
The profile is what Google shows. Listings elsewhere, reviews and the pages on your own site are how it decides whether to believe it.
How the profile fits into local SEOThe profile stays yours. We do the upkeep.
Profile work has been part of what we do since 2015, for the businesses that hire us directly and for the agencies that put their own name on our work. Across every service we offer, that adds up to 4,700+ businesses served. Ownership of your profile stays with your business and we are added to it as a manager, so the access never leaves you. The same team also runs your listings and reviews, with none of it subcontracted. If an old agency or a former employee still holds your profile, start with how to get your Google Business Profile back.
The Call button on your profile is only worth something when the call is answered. Our AI receptionist picks up on the number your profile shows whenever your team cannot.
Get a field-by-field read of your profile.
Tell us your business name and your area. We will go through your Google Business Profile one field at a time, set it beside your website and the profiles that outrank you, and tell you what to change first.
- A free consult. A real conversation about your business, your area and what is not working yet.
- An honest evaluation. Where you stand in search, ads and follow-up next to the businesses you lose customers to.
- A plan you keep. What we would fix first and why. It is yours whether or not you work with us.
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