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Google Business Profile articles

The profile that decides who wins the map, and everything Google changes about it.

Ovens peak at Thanksgiving: an October plan for repair shops

Industry Playbooks6 min read

Zocdoc, Google Ads or your own booking page for a clinic

Industry Playbooks5 min read

Bakery holiday preorders: open them in October

Industry Playbooks5 min read

Before the first freeze: a garage door company's fall list

Industry Playbooks5 min read

A store's fourth quarter, week by week, to Super Saturday

Industry Playbooks5 min read

A plumber's freeze season and Thanksgiving checklist

Industry Playbooks5 min read

Caterers: holiday party bookings start in September

Industry Playbooks4 min read

September to December: the months that make a cafe's year

Industry Playbooks5 min read

The fall stretch in a PT clinic, September to December

Industry Playbooks5 min read

A salon's September plan for a full November and December

Industry Playbooks5 min read

Before NFL kickoff: a bar's checklist for football season

Industry Playbooks5 min read

Wedding venues have three months before engagement season

Industry Playbooks4 min read

Where answer engines get local recommendations

Local SEO5 min read

Questions to ask before an agency markets your tax practice

Industry Playbooks6 min read

September is a yoga or pilates studio's second January

Industry Playbooks5 min read

Physicals, flu shots and open enrollment for clinics

Industry Playbooks5 min read

Paying for junk removal jobs: LSA, Thumbtack or your profile

Industry Playbooks5 min read

The mid-year audit of your local presence

Local SEO5 min read

Bought leads or your own: the math for an insurance agency

Industry Playbooks5 min read

Flooring leads: Local Services Ads, lead sites or big box

Industry Playbooks5 min read

What a new salon client costs: marketplace fee or Google ad

Industry Playbooks5 min read

Hiring a marketing agency for a garage door company

Industry Playbooks6 min read

Hiring an agency as a mobile detailer: six questions

Industry Playbooks6 min read

Hurricane season opens June 1: get restoration phones ready

Industry Playbooks5 min read

Before May's hail: a checklist for siding and gutter crews

Industry Playbooks5 min read

Spring deep cleans wind down, move-out season starts in May

Industry Playbooks6 min read

Mother's Day is gift card season for massage studios

Industry Playbooks5 min read

Deck Safety Month is in May, and April decides if it pays

Industry Playbooks5 min read

Questions to ask before an agency markets your gym

Industry Playbooks6 min read

Wedding venue marketing agencies: judge them on tours

Industry Playbooks6 min read

Heartworm, ticks and trips: a vet clinic's spring calendar

Industry Playbooks5 min read

The mid-April listing week: a spring plan for agents

Industry Playbooks5 min read

A nail salon's March checklist before sandal season

Industry Playbooks5 min read

Hiring a marketing agency for a flooring company

Industry Playbooks5 min read

Questions a groomer or kennel should ask an agency

Industry Playbooks5 min read

Before April: setting up a pool company for the season

Industry Playbooks5 min read

Hiring a marketer for your shop: what to check first

Industry Playbooks6 min read

What to ask an agency before it markets your concrete work

Industry Playbooks5 min read

How a medical clinic should vet a marketing agency

Industry Playbooks6 min read

A March checklist before pressure washing season opens

Industry Playbooks4 min read

Pollen and road salt: what a detailer should book in March

Industry Playbooks5 min read

What a yoga or pilates studio should ask a marketing agency

Industry Playbooks6 min read

The food truck season starts before the first warm day

Industry Playbooks5 min read

Fence and deck builders: what to ask an agency first

Industry Playbooks6 min read

What a photographer should ask a marketer before hiring

Industry Playbooks5 min read

Before an agency touches your coffee shop's Google listing

Industry Playbooks6 min read

What to ask an agency before it markets your vet clinic

Industry Playbooks6 min read

What a daycare should ask an agency before ads run

Industry Playbooks6 min read

What to ask an agency before it touches your salon reviews

Industry Playbooks5 min read

How to tell if an agency understands basement finishing

Industry Playbooks6 min read

What a junk hauler should ask an agency before signing

Industry Playbooks6 min read

Hiring a marketing agency for a food truck: what to check

Industry Playbooks6 min read

Questions for any agency pitching your PT clinic

Industry Playbooks6 min read

Refund season is repair season for auto shops

Industry Playbooks6 min read

Before a pressure washing company hires a marketing agency

Industry Playbooks5 min read

Hiring an agency for your bar: ask about alcohol rules

Industry Playbooks6 min read

Questions to ask before an agency markets your bakery

Industry Playbooks6 min read

Fewer clicks, more answers: the plan for 2026

Local SEO5 min read

Google interviews locksmiths. Does your agency know why?

Industry Playbooks5 min read

What a tax practice should fix before filing season opens

Industry Playbooks6 min read

Flu season at an IV clinic: what the drip menu can say

Industry Playbooks5 min read

Dormant pruning season and the Texas oak wilt window

Industry Playbooks5 min read

December is when a gym wins January

Industry Playbooks6 min read

Filling an acupuncture schedule before benefits reset

Industry Playbooks6 min read

The chiropractic year, from FSA deadlines to backpacks

Industry Playbooks6 min read

Six weeks left: posts, reviews and January

Local SEO5 min read

Holiday tables, catering and the direct order

Industry Playbooks5 min read

Your reviews are being read by software

Reviews & Reputation5 min read

AI Mode is here. Get named, not just ranked

AI Search6 min read

Listing fields that quietly cost you calls

Local SEO5 min read

Birdeye vs Yext vs managing your profile yourself

Comparisons7 min read

Where your profile website traffic should land next

Local SEO5 min read

Google Business Profile agency vs doing it yourself

Comparisons6 min read

Service area profiles for trades working from home

Local SEO5 min read

Apple Maps is worth claiming in 2023

Local SEO5 min read

Profile categories for chiropractors and PTs

Industry Playbooks6 min read

The app retires, and Google edits your hours

Local SEO5 min read

The vicinity update and your business name

Local SEO5 min read

Performance Max is open to every advertiser

Local SEO5 min read

Call history on your listing, and the review ask

Reviews & Reputation5 min read

Reopening the dining room? Fix the listing first

Industry Playbooks5 min read

Listing messaging, and the safety attributes

Local SEO5 min read

Budgeting local search for a reopening year

Local SEO5 min read

Restaurant listings before the patios close

Industry Playbooks5 min read

Google My Business added COVID attributes. Update yours.

Local SEO4 min read

Temporarily closed or reduced hours on Google

Local SEO5 min read

What we are changing in local search in 2020

Local SEO4 min read

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